The Art of Persuasion: Being Pushed in the Wrong Direction

“I was pushed hard, so that I was falling, but the LORD helped me.” Psalm 118:13 ESV

Have you ever had the feeling you are being led in a direction that is not comfortable? You find yourself going along and agreeing with every wind of change around you and soon find yourself asking, how did I get here? You’re being pushed in the wrong direction. Those doing the pushing are using the ‘Art of Persuasion.’ A quick ‘google’ search reveals the following from Forbes.com: “Persuasion is the art of getting people to do things that are in their own best interest that also benefit you. Everyone can be persuaded, given the right timing and context, but not necessarily in the short term.” (1) Our current secular society has been influenced by the methods of those desiring to change the culture to what benefits them. This is not unique to the 21st century but has been progressing for centuries. The cultural elites of our time are patient knowing that in time everyone can be persuaded to change.

There are four basic stages to the ‘Art of Persuasion’ according to the ‘Harvard Business Review,’ “First, effective persuaders establish credibility. Second, they frame their goals in a way that identifies common ground with those they intend to persuade. Third, they reinforce their positions using vivid language and compelling evidence. And fourth, they connect emotionally with their audience.” (2)  The Art of Persuasion can certainly be used in a positive matter. This model can greatly help in sharing the good news of the gospel of Jesus Christ, and all Christians should strive for that, but awareness of how it is being used to distort the gospel and discredit the truths of the Bible is vital if we are to stay in our lane.

Psalm 118 is a jubilant psalm of thanksgiving. The psalmist not identified but possibly is King David acknowledges his past distresses and praises God for deliverance from his enemies. “I was pushed hard, so that I was falling, but the LORD helped me.” (Ps. 118:13 esv) David confirms his trust in the Lord by not putting his trust in man. “It is better to take refuge in the LORD than to trust in man. It is better to take refuge in the LORD than to trust in princes.” (Ps. 118:8-9 esv) The psalmist words should encourage us to seek refuge in the Lord and not man, or any governmental authority, especially if they are using the ‘Art of Persuasion’ to push us in the wrong direction.  

Read: Psalm 118:5-16 ESV – Out of my distress I called on the – Bible Gateway

(1) https://www.forbes.com/sites/jasonnazar/2013/03/26/the-21-principles-of-persuasion/?sh=147215eea4c9

(2) https://hbr.org/1998/05/the-necessary-art-of-persuasion#:~:text=First%2C%20effective%20persuaders%20establish%20credibility,connect%20emotionally%20with%20their%20audience.